- Premium freeze-dried diets draw viewer attention to what dogs eat every day
JTBC's variety program 'Jip Nagamyeon Gaehogang' (roughly, "A Dog's Life Away From Home"), which follows dogs and their guardians through a day together, has been drawing a warm response from viewers. In one episode, TrustyFood's premium freeze-dried pet food appeared during a mealtime scene, turning attention to what a balanced meal for a dog actually looks like.
'Jip Nagamyeon Gaehogang' is an observational program that follows the bond between dogs and their guardians and the changes that come with it, with the cast taking part in day-to-day care.
The broadcast showed TrustyFood's freeze-dried food, made with a process that keeps nutrient loss low, being served as a complete and balanced main diet built on fresh raw ingredients and high palatability.
Interest in freeze-dried food that combines nutritional balance, digestibility and palatability has been rising steadily among guardians. The broadcast is expected to give more of them a clearer basis for choosing what to feed.
'Jip Nagamyeon Gaehogang' airs on JTBC every Sunday at 10:30 a.m.
TrustyFood recently introduced its Chicken Patty series designed by life stage. "We built the formulas around veterinary clinical nutrition for each stage - growth, adult and senior - so that each age group gets balanced nutrition in a form that is easy to serve," a TrustyFood representative said. "We will continue to bring out products that support a healthy life for dogs."